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Effective Product Sales Training with Retorio

Effective Product Sales Training with Retorio

1 episode
To improve sales performance, product training and enablement are vital for addressing challenges such as new product launches, competitive situations, and changing customer behaviour. A successful approach involves aligning sales enablement, product marketing, and skill capabilities to enable sales teams to present products effectively, handle objections, and highlight product benefits. By emulating real-world customer interactions and defining the desired sales behaviours, organisations can ensure their sales teams are well-prepared. Measuring the effectiveness of sales approaches helps identify and close performance gaps, while consistent messaging and legally compliant content further enhance success. Ultimately, these efforts contribute to faster salesperson ramp-up, quicker...Show more
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