Exceed revenue goals with AI sales training
Empower your sales team with Retorio's AI coach to master challenging conversations, effectively handle key objections, and foster lasting relationships with your customers.

Industry leaders use Retorio’s AI sales coaching & training platform to drive performance at scale

73% of reps don’t meet quota…
Don’t become a part of that number.
Lagging performance & attrition: Top talent is hard to retain, and underperforming reps create a drag on revenue. Continuous skill gaps lead to frustration and costly turnover. |
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Fierce competition & buyer indifference: In a crowded market, reps struggle to differentiate on value. Buyers are more informed and have higher expectations than ever before. |
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Outdated training with no real practice: Traditional training focuses on theory but fails to prepare reps for real-world objections and high-stakes conversations, leaving them unprepared and lacking confidence. |
Master the complexity of any real-world sales scenario
Retorio's AI platform delivers practical, role-specific training and insights effortlessly
—so your team sharpens their skills and performs with greater confidence.
An AI sales coach to turn your sales team into top performers
Practice with lifelike AI avatars: Let your sales reps talk to virtual twins of your key buyer personas, helping them to master challenging conversations and refine their communication skills |
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Limitless practice with actionable AI feedback: Let your sales reps practice in a safe environment to close specific skill gaps and continuously improve their performance with targeted support |
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100% compliant feedback: Reinforce your core sales methodology and value propositions, and track skill development across your entire sales force |


Create tailored sales coaching content effortlessly
Create diverse client personas: Create digital twins of your clients with configurable personalities, needs, and difficulty levels |
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Generate AI-aided coaching: Upload your sales playbooks, battle cards, and product documentation (PDFs, product sheets, FAQs) to build a secure knowledge base that powers the AI coach |
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Avoid AI hallucinations: Our AI links all feedback to your internally approved documents, ensuring on-brand and accurate coaching recommendations |

Our scientifically-backed coaching approach empowers sales reps to build strong client relationships (warmth) and demonstrate expert knowledge (competence).

Build role plays that reflect your team's most urgent challenges
Retorio's AI coaching efficiently generates and customizes realistic sales scenarios by transforming company-specific documents,
product offerings, and persona sheets into lifelike AI avatars.
How our unique features prepare your customer facing teams for one-shot moments
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Create and share scalable playbooks |
Transform successful methodologies and best practices into individualized, AI-driven coaching programs for your entire sales team, available 24/7 |
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Turn boring documents into lively coaching |
Instantly turn existing documents (PDFs, presentations) into interactive AI coaching modules and practice scenarios |
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Prepare your reports easily |
Leverage the analytics feature to gain real-time insights into your sales team's performance and track the measurable business impact of coaching efforts through automated dashboards |
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Emulate virtual clients that have real personality |
Emulate virtual clients and customer personas with realistic personalities, needs, and objections, allowing sales teams to practice diverse real-world interactions |
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Streamline compliant messaging |
Scale compliant training initiatives to thousands of sales teams globally, ensuring consistent, high-quality, and compliant communication across your entire organization.
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Scale training and ensure consistency |
Ensure brand-aligned and compliant messaging across globally distributed teams |
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Leverage industry benchmarks |
Retorio’s hub feature offers off-the-shelf benchmarks based on extensive insights on proven job roles and industry best practices |
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Identify winning behaviors |
Retorio optionally identifies and infers the winning behaviors of your top performers, enabling team leaders to create benchmarks to upskill the entire team |
FAQs
We’re committed to ensuring the security and protection of the personal information that we process. We provide a GDPR-compliant and consistent approach to our data protection and only work with certified partners.
Retorio is a cutting-edge AI Coaching Platform that takes learning to the next level. Retorio’s AI coach simulates typical challenges that your learners face in their career. It has assimilated knowledge from tens of thousands of professionals worldwide, enabling it to address sales, service, and leadership challenges adeptly. Retorio’s AI coach prepares learners to navigate the most challenging situations in their careers.
Retorio's flexible AI coaching platform adapts to your specific training needs across key business functions:
AI Sales Coaching: Improve quota attainment, conversion rates, and deal sizes. Our AI coaching helps sales teams master client conversations, communicate value, handle objections, and negotiate effectively.
AI Service Coaching: Reduce Average Handling Time (AHT), boost Net Promoter Score (NPS), and increase upsells. Use AI coaching to onboard service teams faster, handle inquiries efficiently, and build stronger client rapport.
AI Leadership Coaching: Develop inspiring and effective leaders. Retorio's AI coaching focuses on enhancing communication, fostering inclusive cultures, improving problem-solving agility, and building emotional intelligence.
Yes, Retorio is GDPR and EU AI-Act compliant.
Retorio's AI Coaching Platform does not fall under the prohibited AI use cases under the AI Act, Chapter II, Article 5 or any other articles.
The EU AI Act explicitly addresses the use of emotion recognition systems and social scoring classifies them as prohibited AI applications when used in certain contexts. This regulation primarily targets AI systems that attempt to infer emotional states from biometric data such as facial expressions, body language, or physiological signals and scoring systems that aim at preventing individuals from getting access to certain resources.
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The platform allows new hires to practice essential sales skills through virtual simulations, offering the flexibility to pause, review, and improve in a psychologically safe environment.
By focusing on core selling skills and providing tailored learning paths, Retorio helps new sales reps become market-ready more quickly, reducing ramp-up time and improving overall team effectiveness. This faster onboarding can lead to a quicker return on investment from new hires and contribute to achieving sales quotas sooner.
Retorio protects your data through several measures:
* Compliance: Retorio is compliant with GDPR and designed to align with the proposed EU AI Act. It is also ISO 27001 certified.
* Data Relevance: Only empirically examined and relevant data is captured and analyzed.
* Anonymization: Person-related data is optional, and the platform can work with full anonymization using token login.
* Deletion: All data can be deleted by the user within the system.
* Hosting: The platform is hosted in the EU on ISO-certified servers.
* Security Testing: Penetration tests are performed quarterly to check robustness.
* Access Control: The platform can only be accessed by authorized users.
* Transparency: Users are informed that an AI system is in use.
* Subprocessor Data: Data from subprocessors is automatically deleted after each session.
* No Personal Identification: Retorio is not designed to identify individuals and does not record identifying characteristics. It does not conduct biometric analysis.
* Upload your sales documents: Retorio’s AI coaching generator uses your existing materials to design ideal playbooks and winning strategies.
* Customize AI simulations: Turn your persona sheets into lifelike AI avatars that behave like real stakeholders.
* Utilize the AI generator: The AI learns from your documents and adopts your winning playbook to create tailored scenarios.
* Adapt pre-built content: You can customize pre-suggested frameworks and best practices for different sales roles.
* Track progress: Monitor learning progress over time with AI analytics.
Furthermore, the AI analyzes core selling skills like active listening and relationship-building, and assists in creating custom upsell playbooks and tailored upsell strategies, as well as discovery and solution sales.
The AI provides immediate, personalized feedback on verbal and non-verbal behaviors relevant to these skills during virtual role-play simulations.
This includes offering concrete advice on what to say and avoid to refine pitches and manage objections more effectively. Retorio equips sales teams to build trust, communicate value, and handle concerns with confidence through practice and tailored recommendations.
For teams, Retorio identifies winning behaviors of top performers to benchmark against, reveals overall communication effectiveness, and tracks learning progress and knowledge gaps across the group. This data helps pinpoint common strengths and weaknesses within the sales team.
Retorio can significantly accelerate the onboarding of new sales team members by providing a structured and engaging learning experience with personalized feedback.
The platform allows new hires to practice essential sales skills through virtual simulations, offering the flexibility to pause, review, and improve in a psychologically safe environment.
By focusing on core selling skills and providing tailored learning paths, Retorio helps new sales reps become market-ready more quickly, reducing ramp-up time and improving overall team effectiveness. This faster onboarding can lead to a quicker return on investment from new hires and contribute to achieving sales quotas sooner.
Yes, Retorio offers the capability to analyze and assess the behaviors of top-performing salespeople to identify key success factors.
By uncovering the verbal and non-verbal communication patterns and approaches to different situations that drive their success, Retorio can help translate these insights into actionable blueprints or playbooks.
These AI-built winning playbooks can then be used to coach mid-performers, effectively transferring the winning formulas of MVPs across the sales team to raise overall performance.
Retorio ensures AI feedback aligns with your product messaging and brand voice by learning from your uploaded documents.
By uploading your company guidelines and product information, the AI coaching generator designs scenarios and adopts your language. This process enables the AI to provide feedback consistent with your specific product messaging and brand voice.
Retorio's AI accelerates and enhances new sales representative onboarding through several key features. It offers faster ramp-up with potentially 70% quicker onboarding. New hires benefit from personalized, immediate feedback during practice simulations. The platform provides unlimited scalability for training large numbers of new reps simultaneously.
It significantly reduces training delivery time, potentially making it >10x faster. Retorio provides real-world practice in a safe environment. By uploading company-specific materials, the AI generates custom coaching simulations relevant to their roles. The AI coach acts like a virtual mentor, offering tailored advice. This focused practice and feedback lead to improved competency and readiness in less time. The platform also allows for tracking progress with data-driven insights.