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Al Coaching for Sales Teams

Exceed revenue goals with AI sales training

Empower your sales team with Retorio's AI coach to master challenging conversations, effectively handle key objections, and foster lasting relationships with your customers.

AI coaching platform showing a virtual client persona, Chloe Dubois, for a sales scenario

Industry leaders use Retorio’s AI sales coaching & training platform to drive performance at scale

Retorio AI Coaching Platform - References

 

25%
faster time-to-competency for new hires
7x
More conversation practice per sales agent
17%
Increase in first year goal achievement
15x
Expected ROI
Stressed salesman representing the 71% of sales reps with unproductive meetings.
Sales Challenges

73% of reps don’t meet quota…
Don’t become a part of that number.

Is your team truly equipped to deliver the value that sets your business apart? In today's market, it's their skills, not just your product, that make revenue.

onboarding challanges Lagging performance & attrition: Top talent is hard to retain, and underperforming reps create a drag on revenue. Continuous skill gaps lead to frustration and costly turnover.

price wars Fierce competition & buyer indifference: In a crowded market, reps struggle to differentiate on value. Buyers are more informed and have higher expectations than ever before.

Group 63869 Outdated training with no real practice: Traditional training focuses on theory but fails to prepare reps for real-world objections and high-stakes conversations, leaving them unprepared and lacking confidence.

 

 

 

Robert jung looking right
   "Together with Retorio we have found an innovative way to empower our new team members to deliver top performance."

Robert Jung,

Head of HR Qualification Sales at NÜRNBERGER Versicherung
Nürnberger Weiß

 

Read the success story →
Complex customer conversations. Made easy.

Master the complexity of any real-world sales scenario


Retorio's AI platform delivers practical, role-specific training and insights effortlessly
—so your team sharpens their skills and performs with greater confidence.
Holistic behavioral feedback

An AI sales coach to turn your sales team into top performers

Provide your sales reps with instant, consistent feedback on message delivery, clarity, and communication style.

0b9c8411b8230273c53ca6340205afc0 Practice with lifelike AI avatars: Let your sales reps talk to virtual twins of your key buyer personas, helping them to master challenging conversations and refine their communication skills

e4745f7fd9e648de7741212e008b05d4 Limitless practice with actionable AI feedback: Let your sales reps practice in a safe environment to close specific skill gaps and continuously improve their performance with targeted support

Layer 73 100% compliant feedback: Reinforce your core sales methodology and value propositions, and track skill development across your entire sales force
I coaching platform showing a trainee's sales conversation with a virtual client and AI feedback.
AI coaching platform showing a training scenario generator for a luxury buyer conversation.
Coaching generator

Create tailored sales coaching content effortlessly

Our scientifically-backed coaching approach empowers your sales team to build strong client relationships (warmth) and demonstrate expert knowledge (competence).

Group 63872 Create diverse client personas: Create digital twins of your clients with configurable personalities, needs, and difficulty levels

messages Generate AI-aided coaching: Upload your sales playbooks, battle cards, and product documentation (PDFs, product sheets, FAQs) to build a secure knowledge base that powers the AI coach

dad03c2833b8e02fc4bde6e533782983 Avoid AI hallucinations: Our AI links all feedback to your internally approved documents, ensuring on-brand and accurate coaching recommendations

 

   
 
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Impact
Retorio's AI coach leverages behavioral science to drive measurable business outcomes

Our scientifically-backed coaching approach empowers sales reps to build strong client relationships (warmth) and demonstrate expert knowledge (competence).

Cut first-year agent attrition by up to 72%
Increase first-year goal achievement by up to 17%
Deliver a 7-15x ROI in the first year by reducing turnover
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Limitless possibilities

Build role plays that reflect your team's most urgent challenges

Retorio's AI coaching efficiently generates and customizes realistic sales scenarios by transforming company-specific documents,
product offerings, and persona sheets into lifelike AI avatars.

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What sets us apart

How our unique features prepare your customer facing teams for one-shot moments

 

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Create and share scalable playbooks

Transform successful methodologies and best practices into individualized, AI-driven coaching programs for your entire sales team, available 24/7

 

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Turn boring documents into lively coaching

Instantly turn existing documents (PDFs, presentations) into interactive AI coaching modules and practice scenarios

 

 

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Prepare your reports easily

Leverage the analytics feature to gain real-time insights into your sales team's performance and track the measurable business impact of coaching efforts through automated dashboards

 

 

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Emulate virtual clients that have real personality

Emulate virtual clients and customer personas with realistic personalities, needs, and objections, allowing sales teams to practice diverse real-world interactions

 

 

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Streamline compliant messaging

Scale compliant training initiatives to thousands of sales teams globally, ensuring consistent, high-quality, and compliant communication across your entire organization.

 

 

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Scale training and ensure consistency

Ensure brand-aligned and compliant messaging across globally distributed teams


 

 

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Leverage industry benchmarks

Retorio’s hub feature offers off-the-shelf benchmarks based on extensive insights on proven job roles and industry best practices

 

 

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Identify winning behaviors

Retorio optionally identifies and infers the winning behaviors of your top performers, enabling team leaders to create benchmarks to upskill the entire team

 

Retorio - AI Coaching Platform - Sales and Leadership training
Start today

Ready to turn your sales reps
into top performers?

See how Retorio's AI Coaching can help you build confident, compliant, and high-performing teams.
Get in touch for pricing, a demo, or to discuss a Proof-of-Value project.

Start the live demo   

 

 

 

 

 

 

 

FAQs

We’re committed to ensuring the security and protection of the personal information that we process. We provide a GDPR-compliant and consistent approach to our data protection and only work with certified partners.

GDPR ISO Made in Germany-LOGOS Retorio

 

What is Retorio?

Retorio is a cutting-edge AI Coaching Platform that takes learning to the next level. Retorio’s AI coach simulates typical challenges that your learners face in their career. It has assimilated knowledge from tens of thousands of professionals worldwide, enabling it to address sales, service, and leadership challenges adeptly. Retorio’s AI coach prepares learners to navigate the most challenging situations in their careers.

What use cases does Retorio cover?

Retorio's flexible AI coaching platform adapts to your specific training needs across key business functions:

AI Sales Coaching: Improve quota attainment, conversion rates, and deal sizes. Our AI coaching helps sales teams master client conversations, communicate value, handle objections, and negotiate effectively.

AI Service Coaching: Reduce Average Handling Time (AHT), boost Net Promoter Score (NPS), and increase upsells. Use AI coaching to onboard service teams faster, handle inquiries efficiently, and build stronger client rapport.

AI Leadership Coaching: Develop inspiring and effective leaders. Retorio's AI coaching focuses on enhancing communication, fostering inclusive cultures, improving problem-solving agility, and building emotional intelligence.

Is Retorio GDPR and EU AI-Act compliant?

Yes, Retorio is GDPR and EU AI-Act compliant. 

Retorio's AI Coaching Platform does not fall under the prohibited AI use cases under the AI Act, Chapter II, Article 5 or any other articles.

The EU AI Act explicitly addresses the use of emotion recognition systems and social scoring classifies them as prohibited AI applications when used in certain contexts. This regulation primarily targets AI systems that attempt to infer emotional states from biometric data such as facial expressions, body language, or physiological signals and scoring systems that aim at preventing individuals from getting access to certain resources. 

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Analyze my data
 
 
 
 
 
 
 
 
 
 
 
 
 
Retorio ensures data privacy and security through several key measures: * Compliance with GDPR and the EU AI Act. * Capturing and analyzing only empirically relevant data. * Rigorous testing and quality checks of AI models. * Training AI on diverse and debiased datasets. * Not using biometric data for individual recognition or emotion recognition. * Offering optional personal data usage with anonymization available. * Allowing users to delete all data within the system. * Hosting the platform in the EU on ISO-certified servers. * Conducting quarterly penetration tests for robustness. * Implementing disaster recovery plans to prevent data loss. * Limiting platform access to authorized users. * Providing transparency by informing users about the AI system in use. * Not collecting data from external sources like the internet or CCTV footage. * Maintaining a commitment to meeting future regulatory requirements. * Holding ISO 27001 certification. * Ensuring data from subprocessors is automatically deleted after sessions. * Providing mandatory GDPR training for employees and having an external data protection officer. * Designing AI coaching models to avoid identifying users or their inner emotions. * Processing data without controlling end-user data.
 
 
 
 
Retorio benefits sales teams by improving conversations and closing rates. Customer service teams can enhance client connections and reduce handling time. Emerging and established leaders can develop communication and leadership skills. Pharma advisors can master interactions with healthcare professionals. Insurance reps can achieve faster onboarding and lower attrition. HR departments can streamline employee development. Overall, any enterprise aiming to improve team performance and provide scalable coaching can benefit. C137
Hanh Nguyen is on the sheet at F143
Who can benefit from using Retorio? Sales teams, customer service, managers... B137
Retorio ensures data privacy and security through several key measures: * Compliance with GDPR and the EU AI Act. * Capturing and analyzing only empirically relevant data. * Rigorous testing and quality checks of AI models. * Training AI on diverse and debiased datasets. * Not using biometric data for individual recognition or emotion recognition. * Offering optional personal data usage with anonymization available. * Allowing users to delete all data within the system. * Hosting the platform in the EU on ISO-certified servers. * Conducting quarterly penetration tests for robustness. * Implementing disaster recovery plans to prevent data loss. * Limiting platform access to authorized users. * Providing transparency by informing users about the AI system in use. * Not collecting data from external sources like the internet or CCTV footage. * Maintaining a commitment to meeting future regulatory requirements. * Holding ISO 27001 certification. * Ensuring data from subprocessors is automatically deleted after sessions. * Providing mandatory GDPR training for employees and having an external data protection officer. * Designing AI coaching models to avoid identifying users or their inner emotions. * Processing data without controlling end-user data. C2
Retorio ensures data privacy and security through several key measures: * Compliance with GDPR and the EU AI Act. * Capturing and analyzing only empirically relevant data. * Rigorous testing and quality checks of AI models. * Training AI on diverse and debiased datasets. * Not using biometric data for individual recognition or emotion recognition. * Offering optional personal data usage with anonymization available. * Allowing users to delete all data within the system. * Hosting the platform in the EU on ISO-certified servers. * Conducting quarterly penetration tests for robustness. * Implementing disaster recovery plans to prevent data loss. * Limiting platform access to authorized users. * Providing transparency by informing users about the AI system in use. * Not collecting data from external sources like the internet or CCTV footage. * Maintaining a commitment to meeting future regulatory requirements. * Holding ISO 27001 certification. * Ensuring data from subprocessors is automatically deleted after sessions. * Providing mandatory GDPR training for employees and having an external data protection officer. * Designing AI coaching models to avoid identifying users or their inner emotions. * Processing data without controlling end-user data. C2
Retorio ensures data privacy and security through several key measures: * Compliance with GDPR and the EU AI Act. * Capturing and analyzing only empirically relevant data. * Rigorous testing and quality checks of AI models. * Training AI on diverse and debiased datasets. * Not using biometric data for individual recognition or emotion recognition. * Offering optional personal data usage with anonymization available. * Allowing users to delete all data within the system. * Hosting the platform in the EU on ISO-certified servers. * Conducting quarterly penetration tests for robustness. * Implementing disaster recovery plans to prevent data loss. * Limiting platform access to authorized users. * Providing transparency by informing users about the AI system in use. * Not collecting data from external sources like the internet or CCTV footage. * Maintaining a commitment to meeting future regulatory requirements. * Holding ISO 27001 certification. * Ensuring data from subprocessors is automatically deleted after sessions. * Providing mandatory GDPR training for employees and having an external data protection officer. * Designing AI coaching models to avoid identifying users or their inner emotions. * Processing data without controlling end-user data. C2
 
 
 
 
 
 
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How does Retorio's AI coaching enable measurable outcomes for onboarding training? Retorio's AI coaching platform provides robust, quantifiable measurement capabilities for onboarding programs, enabling organizations to move beyond traditional subjective assessments to gain clear, data-driven insights into performance and return on investment. With AI, organizations can expect significant improvements such as a 7-15x ROI in the first year, reduced staff turnover by up to 72% in the first year, and an impressive increase in assessment pass rates, often reaching 100% in controlled studies compared to much lower control groups. The platform provides real-time analytics to track learner engagement, often achieving 80% activation, progress, and the tangible impact on business-critical key performance indicators like sales quota achievement, revenue growth, and cost savings, allowing L&D and training managers to pinpoint skill gaps and demonstrate the direct value of their training investments.
How does Retorio's AI coaching enhance new hire training, and what benefits can be expected? Retorio's AI coaching fundamentally transforms new hire training by providing tailored, practical, and scalable learning experiences that address critical skill gaps, enabling new employees to quickly gain proficiency and confidence in a psychologically safe environment. This innovative approach significantly reduces ramp-up time, with some clients experiencing a 38% reduction in onboarding duration and new hires becoming 100% tenured in five weeks. It dramatically boosts engagement and retention, as employees feel better prepared and more committed, leading to substantial cost savings of up to €800,000 annually and increased productivity from day one. By transforming theoretical knowledge into actionable skills through immersive, real-world simulations, Retorio ensures new hires are not just trained, but truly ready to contribute to business success.
How can Retorio assist in the onboarding process for new sales hires to get them productive faster? Retorio can significantly accelerate the onboarding of new sales team members by providing a structured and engaging learning experience with personalized feedback.

The platform allows new hires to practice essential sales skills through virtual simulations, offering the flexibility to pause, review, and improve in a psychologically safe environment.

By focusing on core selling skills and providing tailored learning paths, Retorio helps new sales reps become market-ready more quickly, reducing ramp-up time and improving overall team effectiveness. This faster onboarding can lead to a quicker return on investment from new hires and contribute to achieving sales quotas sooner.
What are the typical phases of Retorio's onboarding implementation, and how quickly can a program go live? Retorio streamlines the onboarding process into distinct, yet fluid phases designed to rapidly integrate new talent and drive measurable competency. This journey typically begins with a Scoping phase, involving one to two meetings to define specific use cases and key performance indicators, followed by a remarkably swift Setup phase, often completed within a month, to generate AI coaching sessions without complex integrations. The Go-Live phase then initiates the actual rollout, moving from concept to delivery within weeks rather than months, ensuring new hires engage with practical, real-world simulations quickly. This agile approach is crucial for accelerating the speed-to-competency for roles like sales agents and customer service representatives, transforming traditional multi-week programs into much shorter, highly effective learning experiences that foster rapid skill acquisition and sustained impact.
How does Retorio protect my data? Data encryption, compliance, access controls, retention policies.

Retorio protects your data through several measures:

* Compliance: Retorio is compliant with GDPR and designed to align with the proposed EU AI Act. It is also ISO 27001 certified.
* Data Relevance: Only empirically examined and relevant data is captured and analyzed.
* Anonymization: Person-related data is optional, and the platform can work with full anonymization using token login.
* Deletion: All data can be deleted by the user within the system.
* Hosting: The platform is hosted in the EU on ISO-certified servers.
* Security Testing: Penetration tests are performed quarterly to check robustness.
* Access Control: The platform can only be accessed by authorized users.
* Transparency: Users are informed that an AI system is in use.
* Subprocessor Data: Data from subprocessors is automatically deleted after each session.
* No Personal Identification: Retorio is not designed to identify individuals and does not record identifying characteristics. It does not conduct biometric analysis.

How can I build a custom training program for my sales reps using Retorio? To build a custom sales training program with Retorio:
* Upload your sales documents: Retorio’s AI coaching generator uses your existing materials to design ideal playbooks and winning strategies.
* Customize AI simulations: Turn your persona sheets into lifelike AI avatars that behave like real stakeholders.
* Utilize the AI generator: The AI learns from your documents and adopts your winning playbook to create tailored scenarios.
* Adapt pre-built content: You can customize pre-suggested frameworks and best practices for different sales roles.
* Track progress: Monitor learning progress over time with AI analytics.
What specific sales skills (e.g., pitching, closing, objection handling) can Retorio's AI coach analyze and provide feedback on? Retorio's AI coach can analyze and provide feedback on various sales skills, including upselling and cross-selling, building rapport with new clients, objection handling, navigating difficult claims (for insurance), persona-specific strategies, explaining products and services effectively, communicating value propositions, negotiating prices, delivering persuasive pitches, and improving delivery.

Furthermore, the AI analyzes core selling skills like active listening and relationship-building, and assists in creating custom upsell playbooks and tailored upsell strategies, as well as discovery and solution sales.
Can the AI coach analyze the use of persuasive language and objection handling techniques in sales practice sessions? Yes, Retorio's AI coach analyzes the use of persuasive language and objection handling techniques in sales practice sessions.

The AI provides immediate, personalized feedback on verbal and non-verbal behaviors relevant to these skills during virtual role-play simulations.

This includes offering concrete advice on what to say and avoid to refine pitches and manage objections more effectively. Retorio equips sales teams to build trust, communicate value, and handle concerns with confidence through practice and tailored recommendations.
How can Retorio help identify individual and team strengths and weaknesses in the sales communication process? Retorio's AI analyzes verbal and non-verbal behavior during sales simulations, providing personalized feedback to individuals on their communication style, highlighting strengths and areas for improvement.

For teams, Retorio identifies winning behaviors of top performers to benchmark against, reveals overall communication effectiveness, and tracks learning progress and knowledge gaps across the group. This data helps pinpoint common strengths and weaknesses within the sales team.
How can Retorio assist in the onboarding process for new sales hires to get them productive faster?

Retorio can significantly accelerate the onboarding of new sales team members by providing a structured and engaging learning experience with personalized feedback.

The platform allows new hires to practice essential sales skills through virtual simulations, offering the flexibility to pause, review, and improve in a psychologically safe environment.

By focusing on core selling skills and providing tailored learning paths, Retorio helps new sales reps become market-ready more quickly, reducing ramp-up time and improving overall team effectiveness. This faster onboarding can lead to a quicker return on investment from new hires and contribute to achieving sales quotas sooner.

Can Retorio help our organization identify and replicate the success strategies of our top-performing sales professionals?

Yes, Retorio offers the capability to analyze and assess the behaviors of top-performing salespeople to identify key success factors.

By uncovering the verbal and non-verbal communication patterns and approaches to different situations that drive their success, Retorio can help translate these insights into actionable blueprints or playbooks.

These AI-built winning playbooks can then be used to coach mid-performers, effectively transferring the winning formulas of MVPs across the sales team to raise overall performance.

How does Retorio ensure that the AI feedback aligns with our product messaging guidelines and brand voice?

Retorio ensures AI feedback aligns with your product messaging and brand voice by learning from your uploaded documents.

By uploading your company guidelines and product information, the AI coaching generator designs scenarios and adopts your language. This process enables the AI to provide feedback consistent with your specific product messaging and brand voice.

How can Retorio's AI help onboard new sales representatives faster and more effectively?

Retorio's AI accelerates and enhances new sales representative onboarding through several key features. It offers faster ramp-up with potentially 70% quicker onboarding. New hires benefit from personalized, immediate feedback during practice simulations. The platform provides unlimited scalability for training large numbers of new reps simultaneously.

It significantly reduces training delivery time, potentially making it >10x faster. Retorio provides real-world practice in a safe environment. By uploading company-specific materials, the AI generates custom coaching simulations relevant to their roles. The AI coach acts like a virtual mentor, offering tailored advice. This focused practice and feedback lead to improved competency and readiness in less time. The platform also allows for tracking progress with data-driven insights.

How can Retorio help with the communication skills aspect of onboarding new sales representatives? Retorio supercharges sales onboarding by offering realistic AI simulations where new sales representatives can practice crucial conversations with virtual clients, handling objections and questions. The AI coach analyzes their verbal and non-verbal behavior, providing immediate, personalized recommendations aligned with your sales methods, thus closing communication skill gaps. This allows for unlimited scalability, providing a psychologically safe space for practice anytime, anywhere. Retorio helps onboard service personnel faster by enabling them to respond to inquiries and establish stronger client connections through AI coaching. By offering more practice time and personalized guidance, Retorio equips new salesforce to handle complex conversations and win new clients. This contributes to a faster ramp-up and reduced attrition.
What kind of training and support is provided during onboarding? Retorio provides training and support during onboarding. This includes initial setup and scoping, typically involving 1-2 meetings to define use cases and KPIs, including stakeholders, and outlining next steps. Retorio offers training and support as part of the go-live process, which begins with generating AI coaching sessions and includes a hassle-free rollout in initial markets. Customer Success support is also included.
How does Retorio's AI coaching support various onboarding scenarios across different departments? Retorio's AI coaching is specifically tailored for enterprise onboarding across critical roles such as emerging leaders, sales teams, and customer service personnel, empowering new leaders to confidently navigate challenges like performance management and conflict resolution. Sales new hires gain proficiency in crucial interactions like upselling, objection handling, and building client rapport, vital for revenue growth. Meanwhile, customer service teams accelerate their readiness in handling customer inquiries and complex scenarios, significantly improving their service quality and confidence. This comprehensive approach ensures that new talent is not just onboarded, but truly prepared for their roles through personalized, practical experience, adapting training for specific product knowledge or sales methodologies

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